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Apple’s offering for an easy, secure way to Pay

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A few weeks back the company launched Apple Pay in the UK, positioning to its customers their product as the easy, secure and private way to pay. On day one, Apple had a roster of over 250,000 locations and major credit and debit cards from many of the UK’s most established banks supporting Apple Pay. It is reported by Apple that Customers are using Apple Pay to ride the London Underground as well as the over ground systems of Transport for London and the company hopes this will be a model for other public transportation systems around the world.

American Express has reportedly agreed to add Apple Pay support for its robust portfolio of corporate cards next month, offering businesses and their employees a new way to make easy and secure payments. And as the school year is approaching, 700 universities and colleges across the U.S. are likely to accept Apple Pay such as Auburn University, the University of California Irvine, Colorado State University, the University of Kentucky and the University of Oklahoma, among many others. The company is on track for Apple Pay acceptance at over 1.5 million U.S. locations by the end of 2015.

In the U.S., Apple has claimed support from merchants of all sizes. The company is excited to see this momentum continue with the New Square Reader coming this fall. It will bring Apple Pay to even more neighbourhood businesses where one pays every day, from their corner coffee shop to their local farmer’s market, bolstering the 80,000 small and medium-size businesses already being added every month.

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